Fifth Third Bank Sponsors Dave Ramsey's Foundations in Personal Finance Course in 1,827 schools in 12 States for 2014-2015 School Year

News Release

Fifth Third Bank Sponsors Dave Ramsey's Foundations in Personal Finance Course in 1,827 schools in 12 States for 2014-2015 School Year

09/15/2014

Cincinnati – Fifth Third Bancorp today announced its sponsorship of Dave Ramsey's Foundations in Personal Finance course for the 2014-2015 school year. The Bank will sponsor the course in 1,827 high schools throughout its 12-state footprint, including 69 schools for the first time in western Michigan.

This year marks the fifth consecutive year that Fifth Third Bank has sponsored Foundations in Personal Finance. Since 2010, the Bank has helped educate more than 500,000 students. In the current fall 2014 semester, Fifth Third expects that 133,000 students will take the course.

"Fifth Third Bank is committed to improving lives in the communities we serve," said Maria Veltre, senior vice president and Chief Marketing Officer. "Improving lives begins with educating high school students about how the economic world functions. We sponsor Dave Ramsey's course at an important juncture-as these teens embark on first jobs, college planning and expenditures independent of their parents. We know that Foundations is a great course that will teach students personal finance."

"Financial literacy is an important and necessary skill for high school students. Through Fifth Third’s sponsorship, we'll be able to impact the lives of students and give them the tools they need to succeed financially in life," said Rachel Cruze, financial speaker and host of Foundations in Personal Finance.

Foundations in Personal Finance is a comprehensive, flexible and turnkey personal finance curriculum. It is designed to be taught by the teacher in school, aided by video lessons from Dave Ramsey and his team of experts. It has been recently updated and features a blended learning site with calculators, tools and resources, a new 504-question TestGen^® computerized test bank, a brand new print and digital teachers' guide and four new chapters. The program also includes 100+ classroom activities focused on providing 21st century personal finance knowledge and skills in a student-centered, competency-based approach to learning. Foundations in Personal Finance is presented in 12 chapters, divided into four units: Saving and Budgeting; Credit and Debt; Financial Planning and Insurance; and Income, Taxes and Giving.

Fifth Third Bancorp is a diversified financial services company headquartered in Cincinnati, Ohio. The Company has $133 billion in assets and operates 15 affiliates with 1,309 full-service Banking Centers, including 102 Bank Mart^® locations, most open seven days a week, inside select grocery stores and 2,619 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates four main businesses: Commercial Banking, Branch Banking, Consumer Lending, and Investment Advisors. Fifth Third also has a 22.8% interest in Vantiv Holding, LLC. Fifth Third is among the largest money managers in the Midwest and, as of June 30, 2014, had $305 billion in assets under care, of which it managed $27 billion for individuals, corporations and not-for-profit organizations. Investor information and press releases can be viewed at www.53.com. Fifth Third's common stock is traded on the NASDAQ^® Global Select Market under the symbol "FITB." Fifth Third Bank was established in 1858. Member FDIC.