Fifth Third Bancorp 2014 Corporate Social Responsibility Report, 'Curiosity First' Now Available

News Release

Fifth Third Bancorp 2014 Corporate Social Responsibility Report, 'Curiosity First' Now Available

4/13/2015

Cincinnati–Fifth Third Bancorp (NASDAQ: FITB) has published its annual report on corporate social responsibility (CSR). It can be accessed as a website at www.53.com/csrreport and hard copies printed on recycled paper also are available in limited quantities.

The report, "Curiosity First," demonstrates the ways in which Fifth Third uses its curiosity to help improve lives and make a difference in the communities it serves. The report features the Company’s signature programs and illustrates the Bank’s efforts within five major and inter-related areas of emphasis:

Consumers:
Fifth Third Bank is committed to improving lives. This is illustrated through its industry-first initiative to help customers find jobs and its L.I.F.E. (Lives Improved through Financial Empowerment)^SM Programs: Young Bankers Club^®, Dave Ramsey's Foundations in Personal Finance^®, Empower U^®, and its two Financial Empowerment Mobiles, or eBuses, which take financial education and access to financial services directly into low- and moderate-income communities.

Communities:
The Bank is collaborative in helping to create and sustain vibrant communities. Local teams allow Fifth Third to stay close to the issues facing its neighbors, helping to guide investments and activities. Efforts include Bank-wide support of U.S. military and their families, the 5-3 Impact initiative and philanthropic gifts through the Fifth Third Foundation.

Businesses:
Fifth Third Bank actively supports businesses of all sizes with smart financial solutions. These products and services ultimately impact individual families and communities, as businesses fuel the economy and provide employment opportunities.

Employees:
Employees are the ambassadors and embodiment of Fifth Third. This section discusses the Bank's commitment to its employees' health and financial wellness, work around engagement and inclusion—including Project SEARCH^®, a school-to-work internship program for individuals with physical and/or developmental disabilities—as well as the positive impact employees have on communities through their volunteer efforts, especially a Bank-wide effort to fight hunger in May.

Environment:
Fifth Third continues to do its part to operate its business in a more environmentally sustainable way. Progress in 2014 included the formal adoption of an environmental sustainability policy, completion of two Leadership in Energy and Environmental Design (LEED) Volume applications and an expansion of recycling to 1,194 financial centers and 90 percent of its retail financial centers nationwide.

About Fifth Third Bancorp

Fifth Third Bancorp is a diversified financial services company headquartered in Cincinnati, Ohio. As of December 31, 2014, the Company had $139 billion in assets and operated 15 affiliates with 1,302 full-service Banking Centers, including 101 Bank Mart^® locations, most open seven days a week, inside select grocery stores and 2,638 ATMs in Ohio, Kentucky, Indiana, Michigan, Illinois, Florida, Tennessee, West Virginia, Pennsylvania, Missouri, Georgia and North Carolina. Fifth Third operates four main businesses: Commercial Banking, Branch Banking, Consumer Lending, and Investment Advisors. Fifth Third also has a 22.8% interest in Vantiv Holding, LLC. Fifth Third is among the largest money managers in the Midwest and, as of December 31, 2014, had $308 billion in assets under care, of which it managed $27 billion for individuals, corporations and not-for-profit organizations. Investor information and press releases can be viewed at www.53.com. Fifth Third’s common stock is traded on the NASDAQ^® Global Select Market under the symbol "FITB." Fifth Third Bank was established in 1858. Member FDIC.